Job Description

Senior ABM Manager

As a Senior ABM Manager, you'll design and execute AI-driven account-based marketing programs to unlock pipeline within Scribe's most important accounts. This high-impact role leverages AI insights, automation, and personalization to deepen engagement, partner closely with Sales, and accelerate enterprise deal cycles. You'll partner closely with Sales, RevOps, and the broader marketing team to identify opportunities, create bespoke multi-channel plays, and accelerate deal cycles. This includes field events and executive experiences that deepen relationships with top accounts. This is a high-impact role focused on building deep engagement with our target accounts and helping Scribe expand its footprint across enterprise accounts. You'll report to the Senior Director, Demand Generation and this role is fully remote (U.S. only).

What you'll do:

• Own ABM strategy & execution: Build and execute 1:1 and 1:few campaigns for Scribe's target strategic accounts, using channels like LinkedIn, direct mail, content hubs, in-app/product signals, and events.
• Focus on AI in ABM: Experiment with emerging AI and automation capabilities across ABM, measurement, and orchestration to improve efficiency and pipeline impact.
• Create tailored experiences: Develop personalized content, messaging frameworks, microsites, and event activations that resonate with executive buyers and buying groups.
• Plan and execute ABM events: Partner with Sales to design field events, VIP dinners, and executive roundtables that drive engagement within target accounts. Manage pre- and post-event campaigns to maximize pipeline impact.
• Partner with Sales: Work hand-in-hand with AEs to co-create account plans, identify whitespace, and deliver personalized plays that open doors and accelerate deals.
• Measure what matters: Track account engagement, coverage, event ROI, and pipeline impact. Provide insights back to Sales and Marketing to refine strategy.
• Bring creativity to enterprise marketing: Pilot new ideas, test emerging ABM and event formats, and share learnings that raise the bar for how we engage top accounts.

You could be a great fit if:

• You have an AI-first mentality and leverage AI to identify high-intent accounts, personalize outreach at scale, and optimize campaigns in real time.
• Your superpower is organizing people across goals and outcomes. You're passionate about connecting marketing with sales with customers and thrive in a highly collaborative environment.
• You're creative and data-driven: equally comfortable building personalized ads in LinkedIn Campaign Manager as you are analyzing event and account engagement reports.
• You love building "white-glove" experiences for executive buyers—whether digital campaigns or live events—and can point to campaigns that influenced pipeline or accelerated deals.
• You're proactive, resourceful, and thrive in fast-paced, high-growth environments.

Qualifications:

• 4+ years in B2B SaaS or PLG company (startup or high-growth preferred) with at least 2 years focused on ABM or enterprise demand generation.
• Familiarity using AI and automation to scale 1:1 and 1:few ABM programs, including predictive insights, intent signals, and performance optimization.
• Proven experience building and running multi-channel ABM campaigns, including digital, direct mail, and field events or executive programs.
• Strong collaborator with sales teams; you've co-created account plans and directly influenced revenue outcomes.
• Excellent communicator: able to distill complex ideas into clear, compelling messages for senior buyers.
• Analytical mindset: experienced with tools like Salesforce, 6sense/ZoomInfo, or similar ABM/intent platforms.
• Willingness to travel up to 10% of the time for ABM events and account programs.

Full-Time US Employee Benefits Include:

• Some of the nicest and smartest teammates you'll ever work with
• Competitive salaries
• Comprehensive healthcare benefits
• Equity in a hypergrowth startup
• Flexible PTO
• 401k
• Parental Leave
• Commuter Benefits (SF office employees)
• WFH Stipend

The compensation range for this role is $105,000 - $150,000 + equity. Compensation will be determined based on a candidate's level of experience and location.

• Tier 1 (SF, NYC, Seattle): $125,000 – $175,000 + equity
• Tier 2 (e.g. Boston, LA, Chicago, DC): $112,000 – $157,000 + equity
• Tier 3 (All other U.S. locations): $106,000 – $148,000 + equity

At Scribe, we celebrate our differences and are committed to creating a workplace where all employees feel supported and empowered to do their best work. We believe this benefits not only our employees but our product, customers, and community as well. Scribe is proud to be an Equal Opportunity Employer.

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